Private pay means you pay for sessions directly, without involving insurance. Many clients choose this option for reasons that matter deeply to them — privacy, flexibility, or simply wanting access to the full range of therapeutic approaches without insurance limitations.
Private pay gives you complete confidentiality. No diagnosis is shared with an insurance company, no session notes are subject to insurance review, and your mental health records remain entirely private. It also gives you flexibility — you can schedule as often as you need, for as long as you need, without preauthorization or session limits.
Private Pay Rate: $175 per 53-60 minute session
For therapy intensive rates, visit the Therapy Intensives page.
I am currently credentialed with Blue Cross Blue Shield, Traditional Medicare, and BCBS Blue Advantage.
Using insurance requires a medical diagnosis, which means your diagnosis and session information may be shared with your insurance company for claims processing, including possible review of session notes. There is no guarantee of payment — you are responsible for full payment if your insurance rejects a claim.
You are responsible for all deductibles and co-pays, which vary by plan. Payment is due in full on the day of service and an active credit card must remain on file at all times.
Medicare: I am a provider for Traditional Medicare and BCBS Blue Advantage. Medicare covers 80% of the approved amount. The remaining 20% is your responsibility unless you carry a Medicare supplemental plan. Medicare is currently covering telehealth, though this is subject to Congressional updates.
Insurance cannot be used for therapy intensives. Intensives are private pay only.
I accept some worker's compensation claims. The worker's compensation insurance company would need to contact me directly to discuss your needs and their payment structure. Full progress notes and diagnosis are required for each session.
Free phone consultation I schedule a brief phone consultation with all new clients to answer your questions and make sure we are a good fit. If I'm not the right therapist for you, I will do my best to connect you with someone who is.
Paperwork Before your first session you will complete consent forms covering telehealth, insurance, financial responsibility, and credit card authorization. Photos of your state ID and insurance cards are required. You will also complete an intake form and three assessments covering anxiety, depression, trauma history, and current thoughts. We will review your results together in your first session.
All paperwork is completed through Get Healthie, my HIPAA-compliant platform, which also provides secure chat and video for our sessions.
How many sessions? This varies by client and goals. Many clients feel significant progress in 3 to 5 sessions. Others prefer 10 to 12 sessions or more for longer-term work. My approach is goal-oriented — you direct what we work on and when.
Telehealth sessions are available to clients physically located in Alabama, Florida, or select international locations where permitted.

Diana Sturm, Licensed Professional Counselor
Alabama #4426; Florida TPMC 1055
Preferred contact: [email protected]
251-283-2112 (please leave a message)
Sessions are by appointment only.

Online Sessions with secure HIPAA- compliant video platforms
Mail: PO Box 850053, Mobile, AL 36685-0053
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The Mobile, Alabama location for in-person sessions is near Old Shell and Hillcrest. The address will be provided to current clients.
Florida residents – only online sessions are available. There are no in-person sessions available for Florida residents.
Florida Department of Health https://flhealthsource.gov/telehealth